Tag: customer engagement suite

Looking at how companies evaluate themselves in a B2B setting As we turn the page into 2020, it is natural for us to look back on the year and reflect on what happened in our personal lives.  But companies that employ best practices do this too.  In fact, they are often much better at it because they can quantify their success [...]

A How-To on Converting Hospitality to Sales Gamification (noun): the application of typical elements of game playing (e.g. point scoring, competition with others, rules of play) to other areas of activity, typically as an online marketing technique to encourage engagement with a product or service.  Recently this concept has exploded in the world of sports business.  NFL Franchises [...]