At the end of the day, the goal of any corporate event is to impress clients, build lasting relationships, and create positive memories that can be associated with your company and its goals.
What better way to leave a great impression and create a positive brand association in your clients’ minds than offering meaningful and purposeful gifts throughout your events?
By taking the time to create thoughtful, relevant, and practical gifts for your guests, the overall positive event experience is extended by giving your guests a constant reminder of the fun they had with your company.
Through one-on-one consultations with Best.Day.Ever.’s event-planning experts, we will procure gift options that specifically relate to your event, the company’s values, and provide seamless touchpoints that strike value without any hassle. A timeless piece of memorabilia for your guests brings a sense of exclusivity and, in turn, an added client loyalty for those business relationships.
One way that Best.Day.Ever. makes use of gifts is during sporting events and suite nights. Sports draw out the best in people, from unwavering dedication to competitiveness, fans inherently create emotional connections with their favorite sports teams.
Why not take the time to build on this already strong emotional connection by giving your VIP clients incredible gifts directly associated with their favorite sports teams. From signed memorabilia and unique merchandise to talent appearances from sports legends, providing prizes that are won through gamification activations can take what was already a fun experience for them as fans, to a once-in-a-lifetime opportunity that they will associate with your brand every time they look at the gift displayed in their home.
Outside of sports memorabilia, other thoughtful gifts can also make your company’s event standout in the minds of your guests. Again, who doesn’t love free gifts!
Incorporating interactive stations throughout the event that offer an immersive experience is also a great idea to not only keep attendees engaged, but also send them home with a unique gift that they will be excited to show off.
For example, an on-site portrait painter can be set up in one area of the event space and offer a fun and impressive live demonstration. Then, upon completion, the artwork can be handed out to a guest which provides an easy conversation starter with other guests in the moment while also providing a memento of the event in the future.
Finally, gifts that are associated with the local area of the event can offer a personal touch that leaves guests with a piece of the destination to take back home with them. These gifts can range from a cowboy hat customization bar for an event in Dallas, Texas to local culinary delicacies from anywhere in the country.
Many events are held in locations that guests are unfamiliar with, and this provides an opportunity for your company to create a positive correlation between the client and the city. By offering local, quality gifts, attendees will feel welcome and have fond memories of their time spent in that location.
Creating positive brand associations is essential when hosting events for your company and taking the time to provide thoughtful and meaningful gifts for all attendees can be the difference in creating lasting business relationships with others.
To learn more about how Best.Day.Ever. can ensure your next event will stand out in the minds of your guests, schedule a one-on-one consultation using the link below.